There is no denying that 'disposable' single-use items are pretty convenient, whether at the retailer end or for the consumer. They fuel our busy on-the-go lifestyles at little cost -or so we thought.
We now know that material waste is a big issue, as reflected the banning of many single-use items and transitioning towards a more circular economy, where 'waste' is re-framed as a resource and minimised by clever design.
Reuse is a big part of this. So, how do we effectively transition towards a model where reusables are used as much as possible?
This is one of the issues that the Cup Movement is looking at. And the only way to find solutions that work, is to work together.
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