Responsible Tourism – an opportunity not to be missed
A blog post by Tom Brock
- Creative Careers: Spotlight on Heritage #NoWrongPath
- Celebrating Scotland’s best managed green and blue spaces
- Taking small steps towards a more sustainable future
- Caring for our planet
- Football’s Power to Combat Climate Change
- Our work on the COP26 Youth Climate Programme
- What’s litter got to do with climate change?
- Scotland’s Climate Festival kicks off in Falkirk
- Climate Change Vlog by Dalry Primary School
- Failing our future?
- Our Week of Climate Action
- #ScotClimateWeek - our impacts and actions
- Protecting the sand and sea
- Another fine mess – part one
- Designing a lower carbon Scotland
- Getting to know... Lisa Snedden
- Combating climate change with information, education and training
- Litter picking 500 miles was always Gonna Be easy
- 7K for 7 Flags Challenge
- Littering less at St Joseph's Primary School in Glasgow
- Smashing litter picking targets during an unexpected stay in Scotland
- Keeping our communities beautiful
- Celebrating our brilliant volunteers
- Designing a pocket garden
- Getting to know... Nicola Smith
- East Haven Together
- It’s time to litter-ly turn anger into action
- Working in partnership to give communities a helping hand to clean up Scotland
- Why Beautiful Scotland is important to Lauder in Bloom
- We can all be climate ready
- Climate Ready Classrooms at Speyside High School
- Taking part in It's Your Neighbourhood
- Bags of opportunity for good
- Getting to know... Eve Keepax
- Lucky to live here
- A year of opportunity ahead
- How I’m trying to waste less this Christmas
- Unmasking a looming litter emergency
- Getting to know... Brian Rae
- A Canal College® journey
- Volunteering during a pandemic
- Applauding the unsung heroes who manage our award winning parks and beaches
- Socially distant but learning together
- Getting to know.......Lisa Snedden
- Waste vs the pandemic: finding a new normal for single-use cups
- Now is the time to change
- Could the Global Goals provide a framework for the green recovery?
- Getting to know....Connor Launder
- Our incredible Beautiful Scotland and It’s Your Neighbourhood community
- Getting to know our people behind Climate Ready Classrooms
- Lockdown litter - a community view
- Looking after beaches
- Time for a more sustainable future, a greener and fairer one for all
- Getting to know.....Claire Gibson
- The Origins of George Wyllie's 'Original Earth Guarantee'
- Getting to know... Aoife Hutton
- National disgrace of lockdown litter
- The healing power of local places
- Tackling Covid-19 and climate change at a community level
- Amid the Coronavirus crisis the climate emergency has not gone away
- Bringing environmental education home
- #TurdTag – getting creative to tackle dog poo
- Preparing young people to take action on climate change
- Running on community power
- Reconnecting with nature
- Coronavirus isn't an excuse - flytipping is still a crime
- Sowing seeds of hope in our community
- Hope for the environment post-Coronavirus?
- From Eco-School Committee to environmental charity
- You can’t tackle the climate crisis unless you are climate ready
- Why everyone wins when you take part in Beautiful Scotland
- Entering our third decade with a splash
- Is 2020 the year for a circular economy in Scotland?
- A year in the life of: the campaigns and innovation team
- Scottish Partnership Against Rural Crime
- Setting sail: all aboard the partnership
- Free wheeling
- Scotland is thirsty for change
- This #ScotClimateWeek, are you ready to pledge?
- Upstream Battle at Whinhill Primary School
- Elaine Hopley on our Upstream Battle week of action
- 20 September climate strikes: what took place and what happens now?
- Playing our part to reduce cup waste
- The funeral of a glacier: time to pull the emergency brake
- Get your Paws on Plastic
- It’s time to take action to reverse climate change
- Monitoring litter to help keep Scotland beautiful
- Tackling Our Unsustainable Cup Consumption
- Cups hitting the ground: what we learned at TRNSMT Festival
- We All Have To Fight The UpStream Battle
- It's rubbish that people have to clean up after litter bugs
- The power of pocket gardens
- Registering your clean up makes a difference
- Tackling climate change starts at home
- Speaking the language of Carbon Literacy
- The life of a Keep Scotland Beautiful intern
- Wheatley Group: two years on and still going strong
- Roadside Litter: Think twice before you chuck
- Our citizen scientists are ready to make waves for Upstream Battle
- Taking a stand on climate change – what actions will you take?
- The Cup Movement will tackle our litter culture head on
- Working across borders to tackle climate change
- Celebrating 25 years of Eco-Schools in Scotland
- Climate change – it’s personal
- Putting young people first for our environment at Keep Scotland Beautiful
- Treading lightly – steps to lower our carbon footprint
- Aunty Babs washes her spoon and so should you
- Climate change: we can all do our bit
- Have yourself a green Christmas
- Shifting up a gear on Scotland’s roadside litter problem
- It’s time to consign our litter problem to the dustbin of history
- We can save our seas by starting at home
- Everyone can do their bit to protect the world – what’s your Goal?
The tourism sector has suffered over the past two years. A pandemic that keeps people at home, prevents travel and limits social gatherings tends to have that effect.
But, during that uncertain time, many businesses have been planning their comeback. Setting themselves up to build back better, to return with a greener agenda and to put sustainability at the very heart of what they do.
With the UN Climate Change Conference, COP26, being hosted here in Scotland, and our largest city welcoming 120 world leaders this month, the climate crisis has become a more urgent topic of conversation for people visiting and living in our country. Business leaders are acknowledging that they need to do more to meet the increasing environmental expectations and demands of their customers. Climate change is one of the biggest challenges facing the tourism sector and is now, more than ever, on the minds of our visitors. There is now a massive opportunity for tourism to be an outstanding force for good right across the country. If tourism can be promoted and delivered responsibly – it can truly benefit Scotland’s communities and environment.
To make this happen, it will need the concerted effort of everyone involved in tourism including businesses, government agencies and visitors themselves.
As Scots, we are rightly proud of the undoubted beauty of our country, and we like to show it off to our visitors. We want visitors to enjoy, appreciate and respect what they have come to see. I was therefore delighted to see the launch of VisitScotland’s Tread Lightly Campaign.
In September 2020, alongside VisitScotland and Glasgow City Council, Keep Scotland Beautiful launched the international eco-label for tourism facilities: Green Key. Run by the Foundation for Environmental Education it has been a leading standard of excellence in environmental responsibility and sustainable operation within the tourism industry since 1994. And despite the challenges the industry is facing, we were thrilled to award our first accreditation to the Glasgow Radisson Red in October this year, just ahead of COP26. With approximately 80% of people being more likely to book sustainable accommodation this is a great time for the tourism industry to plan and deliver its green recovery.
Communities across Scotland have played a crucial role in recent years. They have been improving their neighbourhoods, ensuring that their communities are clean, green and sustainable for those who live within them, and those who visit. Many communities working with businesses, have taken on the challenge of making improvements, or planting displays, of cleaning up litter, and of engaging a cross section of society. We recognise and celebrate the efforts of around 220 of these groups every year through our Beautiful Scotland and It’s Your Neighbourhood programmes. Without these volunteers across Scotland, our country wouldn’t be nearly as beautiful, and visitors wouldn’t take home the memories and images that they do, nor would they have such rich experiences.
The climate crisis has captured the attention of many, and with the Scottish Government declaring a climate emergency following the Paris Agreement, and with COP26 being held in Glasgow this week, climate change is becoming a more urgent topic of conversation for communities.
As an environmental charity, we have responded to this demand for knowledge and support at the local level. We have developed new activities to fill the ever-growing demand to help people understand the climate emergency, what it means to them, and how they can respond to the risks, responsibilities and opportunities.
Keep Scotland Beautiful is committed to building on the momentum of COP26 and to work with and support the tourism industry as well as our communities to achieve a low carbon future. We believe that truly sustainable and responsible tourism will bring many benefits for our people and our environment. And we were delighted today, 4 November to voice our support for the Glasgow Declaration on Climate Action in Tourism - a global initiative to cut tourism emissions in half over the coming decade. This declaration has been drafted by VisitScotland and Tourism Declares a Climate Emergency, both supporters of our Green Key programme, alongside the UN World Tourism Organisation and UN Environment Programme.
We look forward with hope for the future of sustainable tourism, but know we all need to do so much more.
Only by working effectively together can we ensure Scotland becomes a sustainable tourism destination. Only together can we become a Net Zero nation.
Scotland has the opportunity to be a global leader in responsible tourism that helps in the fight against climate change, enhances our precious environment, supports our communities and delivers great visitor experiences. Let’s not miss this opportunity and let’s all ensure that the environment and our communities are at the heart of our vital tourism recovery as we aim for #DestinationNetZero.