Social Innovation

With over 50 years’ experience in the environmental sector, we have a trusted and credible track record of getting results and we have extensive evidence of developing and applying innovative solutions to improve Scotland’s environment

At a time when Government policy is moving towards a place-based approach and we are seeing a decline in the quality of our environment and communities, there is a growing demand for innovative solutions and approaches to tackle the social behaviours which have such a negative impact on our beautiful country.

With over 50 years’ experience in the environmental sector, we have a trusted and credible track record of getting results and we have extensive evidence of developing and applying innovative solutions to improve Scotland’s environment. From tackling litter on Scotland’s streets, to cutting carbon emissions that threaten our planet, to developing and supporting education programmes in all of Scotland’s schools and establishing environment standards across Scotland’s public spaces, beaches, workplaces and local communities. We have worked collaboratively with partners to create effective solutions to these environmental problems.

We believe social innovation is developing new ideas to tackle new and ongoing environmental problems. Through our innovative mindset and our unique approach to addressing social challenges which connect to our core purpose, we design and develop a range of significant partnerships, campaigns and programmes that influence or change behaviour. We create and deliver effective, efficient and sustainable solutions that can be applied to other areas of environmental harm.

"For any business or organisation looking to tackle litter in their area, McDonald's would recommend partnership working with Keep Scotland Beautiful. Their expertise and enthusiasm will add value and maximise impact of any initiatives to help Clean up Scotland."

McDonalds UK

Current projects

Our approach

Innovation happens at the intersection of knowledge, evidence, experience and shared values. Our approach is built on and underpinned by a solid base of environmental evidence, research and on the unique and diverse experience and skills of our people.

The shared vision and goals that we have with our partners on our projects is also a key ingredient of our success.

We use a three-staged process of Co-creation, Delivery and Evaluation, including detailed measurement and environmental impact assessment to underpin our environmental campaigns, projects and innovations

Co-Creation: We work in partnership to deliver tailored research and context specific solutions to the key issues identified. This stage uses an evidence based approach

Delivery: Our people bring a successful track record in project management and delivery to our partnership working programmes. This includes experience and knowledge of working with large brands, local communities, international environmental networks, environmental educational, training expertise and access to a detailed and comprehensive “what works” set of actions, toolkits and case studies.

Measurement and Impact: Measuring the impact of social behaviour change can be a challenge given the limitations of traditional economic impact measures. We work with our partners to develop a range of relevant and unique measures for each of our programmes. These are developed in conjunction with our partners and they have specific relevance to the companies and organisation that we work with. We also ensure that these measures link to the wider strategic priorities of our partners on the environment, or within their wider community and customer engagement activities.

We believe that this three-stage approach delivers real, tangible and lasting benefits to our partners, to the environment and to those communities who work with us. And, most importantly, leads to step change in behaviour.

 

Our Credentials

Our team has a unique set of skills, experience and diversity of thought, which we believe gives us a distinctiveness to our work
and enables us to deliver real and lasting impact

Past projects